The Weekly Spread: Friendly Skies, Billionaire Tweets, Social McFails, and Sponsored Spam

We’ve gathered the most relevant, noteworthy, interesting (and sometimes ridiculous) social media stories and tips of the week to keep you in the loop. Here’s what you missed:

Dario Franchitti won the Indy 500 along with some Twitter fans. The driver added 4,700 new followers and was mentioned 30,000 times over the weekend.

Speaking of mentions, oil tycoon T Boon Pickens owned rapper Drake via Twitter Wednesday.  

In continually disappointing Facebook news: the social network has rolled out sponsored posts, or should we say, sponsored spam. But we do give them props for finally rolling out scheduled status updates for fan pages. It’s about time they caught up with a feature that social media management software tools have been able to do for like, forever.

Salesforce may be developing the Social CRM you’ve been waiting for.

A new study conducted in Britain reveals that women are twice as dependent on social media as men. Sorry ladies. 

Come June, Pepsi will be hosting concerts and offering free downloadable music on their Twitter Page.

McDonald’s is walking away from their failed Twitter campaigns to dabble in mobile advertising. According to Forbes, this may lead to another McFail. 

Speaking of fails, a new site, Politwoops, is now collecting deleted tweets from politicians. Sorry politicians, your skeletons will come back to haunt you.

And in closing, thanks to some new social travel sites, your next plane ride may actually be enjoyable.