The average cost to fill an open position is $4,000 and 46% of recruiters do not have enough applicants to cover open positions. Integrating employee advocacy into your recruitment strategy could save you big on hiring costs and land your next (or your first) 10-year employee.
While we help beauty brands leverage the SocialToaster advocacy marketing platform in a variety of ways, one specific initiative stands out above the rest. Keep reading to learn how beauty brands are using the power of advocacy marketing and SocialToaster to drive online reviews to grow their business.
We take a look at the different types of social proof and how your brand can leverage this trust-building magic mojo to drive conversions and grow your business.
SocialToaster has rolled out push notifications. Now ambassadors will receive your content immediately, directly to their device, no matter where they are or what they're doing. Learn more!
On September 26th (just 23 more days!) I'll be speaking at the 2019 Social Media Conference on Alumni Engagement (SMCAE). While it’s great to be able to speak at the conference and share my ideas, I'm really excited to be an attendee of the conference. It’s not often that you get to learn engagement techniques first-hand from industry professionals from across the nation.
Whether your blog is weeks old or has been around for decades, coming up with new content topic ideas isn’t always easy. If you're hitting a content brick wall, then look no further than these 7 sources to inspire your next big blog breakthrough.
88% of online shoppers incorporate reviews into their purchase decisions; like it or not, your brand is thriving or dying because of reviews. What can you do to earn more (and better) reviews?
We’re just days away from the start of the most important day of the year: the start of college football season! If you’re looking for a streamlined to promote your university’s football program, look no further than an advocacy marketing program.
Drive more return on your advocacy marketing investment with these tips and insights into what performance metrics you should look for when evaluating your advocacy marketing posts.
If your goal is to increase your social media or advocacy marketing program’s Earned Media Value and get the most bang for your buck, start by looking at - and improving - the images you're using on social media. Here are our 5 top tips to improving your social media photos.
Is your school searching for a powerful communication tool that can help you share news and updates with students, parents, faculty, and the community more efficiently and effectively? Keep reading, this post is for you. We’ve laid out 5 of our favorite ways we’ve seen elementary and secondary schools utilize their advocacy marketing program.
Nearly half of all B2B revenue is influenced by social selling. The more active an organization is on social media, the more successful an organization’s sales efforts are.
One of the most efficient and profitable ways to roll-out your social selling initiative is through employee advocacy.
Last week, we shared some of our favorite back-to-school marketing stats (like how back-to-school spending was projected to reach $82.8 billion). This week, we’re coming at you hard with one of our favorite marketing tactics perfect for capturing those back-to-school dollars: User-Generated Content.
Last year, back-to-school (BTS) spending was expected to reach $510 per household (up from $501 in 2017), and it’s expected to again grow this year. To help your brand prepare for this year’s BTS season, we’ve put together a list of the most compelling back-to-school marketing statistics.