How Marketers Can Adapt To The Instagram Algorithm Change
It seems that every couple of months a social media platform makes an update that causes marketers around the world to rethink their platform use strategies. This week, photo-powerhouse Instagram shook up the digital marketing world with an update to their feed...
The Sky Is Not Falling Down When It Comes To Social Media In 2018
The recent media focus on Facebook, data, and privacy, as well as sudden changes to how Facebook, Instagram, and Twitter interact with other apps certainly might make it feel like the world of social media is on the verge of collapse. The reality is, things are going...
All Fans Are Not Created Equal: Finding The Right Influnencer
In an earlier post, I wrote about the value of interesting and engaging content. Whether it is news that people want to know, contests that get people excited, feedback requests and interaction that create community or just an update that your customers might find...