Join us on Tuesday, March 26th at Noon EST as we continue our virtual Higher Education Social Media Round Table. This interactive discussion series is open to current SocialToaster clients and select guests. The purpose of the Round Table is to provide social media, digital, and alumni engagement professionals in Higher Education with the opportunity to learn about the latest and greatest trends and technologies in social and digital and to discuss best practices with industry peers and thought leaders.
This month’s topic: Cross-Channel Tracking Digital Marketing Campaigns with Google Analytics
Digital marketers love the idea of being able to deploy messaging across multiple channels such as social, search, email, broadcast, and more and being able to see the results and optimize per channel. However, that is much easier said than done. We’ll be covering the challenges and common pitfalls associated with cross-channel marketing, and focusing on ways to use Google Analytics to effectively track your campaigns and measure your results.
Please sign up for the webinar by resonding to this event. On the day and time of this webinar, please login to: https://www.crowdcast.io/e/ljugf76o
Questions are welcome before the session by emailing [email protected], as well as during the webinar.
The SocialToaster Team