On June 6, Baltimore mayoral candidate Otis Rolley launched his Online Ambassador program with SocialToaster. Rolley, a regular Twitter and Facebook user, believes in social media as an effective way to connect directly with friends and supporters.
Social marketing application SocialToaster allows Rolley to share information not just with his supporters, but with his supporters’ social networks, too. Using SocialToaster, Rolley’s supporters can easily raise awareness of his platform by promoting him to their connections, elevating his campaign’s reach.
“We’re very pleased that Otis is using SocialToaster,” says SocialToaster creator Brian Razzaque. “We expect that it will help to benefit his campaign significantly, and we look forward to seeing the impact.”