Everyday Fans Archives - SocialToaster | Brand Ambassador Engagement

Everyday Fans vs Micro-Influencers Part 3: Supporting Influencer Marketing Campaigns

by Austen | Dec 30, 2019 | General Education

Over the past couple weeks, we took a deep look at two influencer marketing archetypes, the Micro-Influencer and the Everyday Fan, and broke them down. We compared them to each other through a host of categories including the audiences they each build, the type of...

Everyday Fans vs. Micro-Influencers Part 2: Three More Areas of Comparison Between These Two Types of Influencers

by Austen | Dec 23, 2019 | General Education

Last week we introduced you to two sets of influencers that brands utilize to support their influencer marketing efforts: The Micro-Influencer (influencers with network size between 5k-90k) and your brand’s Everyday Fans (individuals that follow your brand on social...

Everyday Fans vs. Micro-Influencers: What You Need to Know to Support Your Influencer Marketing Campaigns – Part 1

by Austen | Dec 16, 2019 | General Education

As the influencer marketing trend continues to take hold on marketing budgets nationwide, brands are taking a deep look at an emerging influencer classification: the Micro-Influencer. But what are Micro-Influencers and how do they compare to an Everyday Fan, someone...

4 Factors to Consider When Measuring the ROI of Micro-Influencers vs. Engaged Fans

by Nicole | Oct 23, 2019 | General Education

Grab your calculators, today we’re talking return on investment (ROI). Marketing is an investment. The goal is to have your marketing efforts to earn revenue/conversions/donations (whatever the target) greater than the amount spent. This ratio (Earnings/Marketing...

Webinar: Everyday Alumni vs. Alumni Influencers

by Brian | Jun 17, 2019 | Alumni Engagement, Webinars

Are you using your school’s Alumni Influencers to gain attention on social media? Watch our influencer webinar and learn how to identify, embrace, and activate Alumni Influencers, or those people in your alumni network whose social media presence holds clout...

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Everyday Fans vs Micro-Influencers Part 3: Supporting Influencer Marketing Campaigns

Everyday Fans vs. Micro-Influencers Part 2: Three More Areas of Comparison Between These Two Types of Influencers

Everyday Fans vs. Micro-Influencers: What You Need to Know to Support Your Influencer Marketing Campaigns – Part 1

4 Factors to Consider When Measuring the ROI of Micro-Influencers vs. Engaged Fans

Webinar: Everyday Alumni vs. Alumni Influencers

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Everyday Fans vs Micro-Influencers Part 3: Supporting Influencer Marketing Campaigns

Everyday Fans vs. Micro-Influencers Part 2: Three More Areas of Comparison Between These Two Types of Influencers

Everyday Fans vs. Micro-Influencers: What You Need to Know to Support Your Influencer Marketing Campaigns – Part 1

4 Factors to Consider When Measuring the ROI of Micro-Influencers vs. Engaged Fans

Webinar: Everyday Alumni vs. Alumni Influencers

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