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Winning Ambassadors

Winning Ambassadors

By human nature we are competitive. And, companies take advantage of this by using competitions to engage customers. While there are different types of competitions — contests, sweepstakes, lotteries, etc. — the opportunity to play and compete is paramount...
Building an Audience: Does Size Matter?

Building an Audience: Does Size Matter?

Does size matter? Get your head out of the gutter! We’re talking about audience size here. SocialToaster founder, Brian Razzaque, is an expert on the topic of social media audience. Check out his advice for activating the right number of fans for your business. Does...