


3 Ways to Evaluate and Replicate Successful Advocacy Marketing Posts
Last week we gave some pointers on how to increase your advocacy marketing program’s return on investment (ROI) by optimizing your social media imagery. This week, we’re going to continue our ROI conversation with some tips and insight into what performance metrics...
5 Ways To Increase The Earned Media Value Of Your Advocacy Marketing Program
When it comes to measuring your advocacy marketing program’s return on investment, there’s no short list of methodologies. As the esoteric marketer says, “You need to find what works best for you, dude!” However, of all the methods, earned media value tends to be the...
Increase Your Web Conversions With The Magic Of Advocacy Marketing
Conversions. That magic part of your website where a casual site visitor crosses over and becomes a lead, prospect, or (even better) a paying customer! Conversions are why you even have an online presence. Simply put, they are the desired action you want your website...