From Our Media Buyer: The 12 Days of Campaign Management

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With the holidays right around the corner, we asked our media buyer what they wanted for the season. Here is their wish list, sung to the popular carol:

 

On the first day of campaign management my media buyer gave to me: A well optimized campaign!

On the second day of campaign management my media buyer gave to me: A/B split-testing!

On the third day of campaign management my media buyer gave to me: Geographic targeting!

On the fourth day of campaign management my media buyer gave to me: Mobile-specific ads!

On the fifth day of campaign management my buyer gave to me: Remarketing!

On the sixth day of campaign management my buyer gave to me: Custom audiences!

On the seventh day of campaign management my buyer gave to me: A multi-channel strategy!

On the eighth day of campaign management my buyer gave to me: Ads that meet guidelines!

On the ninth day of campaign management my buyer gave to me: Conversion optimization!

On the tenth day of campaign management my buyer gave to me: Demographic targeting!

On the eleventh day of campaign management my buyer gave to me: Dedicated landing pages!

On the twelfth day of campaign management my buyer gave to me: A cup of hot coffee!

Alright, we know it may need some work, but who wouldn’t want to receive these holiday gifts from their media buying team?

Don’t have a media buying team? Don’t fret! SocialToaster has experienced digital media buying professionals that can make sure your paid marketing initiatives generate maximum value.

Interested in learning more, give SocialToaster a ring.

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