UGC: The Brand’s Guide to Finding and Cultivating User-Generated Content in 2021 (Updated July 2021)
So, there you are scrolling your way through Instagram on a Sunday night when suddenly you come across the perfect post for your upcoming campaign. It’s a great shot of your product in action that you just know your target demo will love. Problem is, even though the...
4 (Now 6) Ways to Strengthen Your Customer Retention Strategy with Advocacy Marketing
Getting new customers is expensive. Between the investment in marketing, conversion experience, and servicing an initial engagement, a brand’s cost per customer acquisition can have a significant impact on its profit margin. Which is why it boggles our mind that...
4 Ways To Amplify Your Content On Social Media (Updated May 2021)
2018 wasn’t all that long ago (4 years) but in that short amount of time the landscape of social media marketing and digital marketing has changed dramatically. Today, we live in the world of the Influencer, paid ads, and taking advantage of multiple platforms. While...
5 Steps to Turn Fans and Followers into Revenue in 2021
This has become the big question, right? You’ve worked hard to build an audience on your social channels and now you want to know how you leverage that audience to generate revenue. It’s a real challenge for marketers as executives are demanding to understand the...
