How To Leverage Your Audience To Build Your Audience in 2021 (Updated June 2021)
Remember when we talked about transitioning your SocialToaster program from short-term to long-term? And we said, “Everyone that joined during the contest is there, ready to be utilized as your promotional army for as long as you want!” Well it’s time to utilize! We...
Fan Appreciation: Eight Ways (Plus One) to Say “Thank You” to Your Brand Advocates 2021 Style (Updated May 2021)
Gratitude is the attitude all of 2021 and beyond. While expressing your thanks to your fans and followers during the holidays is great, they work hard all year advocating for your brand so why not express your thanks all year long? In 2021 we’re not shying away from...
Building Your Word of Mouth Ambassador Network in 2021
So you want to start a social marketing campaign using the supporters we talked about in our last blog, great! But where should you start? By recruiting your Ambassadors and encouraging their continued engagement. What follows are some helpful tips for building your...
Integrating A Social Advocacy Program Into Your Paid Social Media Efforts
As we all know, there are several different types of traffic channels for your site: paid, earned, social, organic, etc. For a refresher, just check out the Acquisition tab in your Google Analytics account. Too many times we see our clients segment their...
